The expert called the factors that increase the value of the apartment during resale

When choosing an apartment, home buyers are most often guided by the cost per square meter and the amount of the monthly payment, however, it is the characteristics of the object that largely determine its future value upon resale. In conditions of expensive mortgages, inflation, and a shortage of liquid supplies, the difference between an ordinary apartment and housing with the "right" parameters can reach tens of percent. Elina Khannanova, Vice President of Sales at Granel Group, told Izvestia about this on May 29.

According to the expert, location remains the key factor influencing the capitalization of real estate. It is the location that generates more than half of the cost of the apartment. In prestigious areas of large cities, housing of a similar size can cost 50-70% more than on the outskirts. Transport accessibility also plays a significant role: proximity to the metro within 10-15 minutes on foot increases the price by 10-20%, and proximity to parks, embankments and green areas — by another 15-25%.

The additional cost is formed by the specific characteristics. Panoramic windows with views of the city, river or historical sites can increase the price of an apartment by up to 15%. Apartments with a view of the water remain especially in demand. At the same time, windows facing the neighboring house or noisy highways, on the contrary, reduce the cost of housing by 15-20%.

"The height of the floor also affects: an apartment on the 40th floor with a panorama of the city costs 10-12% more than on the 10th floor with a view of the courtyard. But buildings above 30 floors must have high—speed elevators, otherwise the premium will not be justified," explained Hannanova.

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The expert noted that the price is significantly influenced by the class of the house. Brick and monolithic buildings are now valued 20-40% higher than panel buildings, and the difference between the economy segment and higher-class housing can reach three times the level. At the same time, after the house is put into operation, the novelty effect gradually disappears, and the cost growth begins to lag behind the market.

The layout features also play an important role, the specialist added. Apartments with windows facing two or three cardinal directions are 5-7% more expensive, and the presence of a balcony or terrace adds up to 15% to the price. Isolated rooms and spacious kitchens-living rooms also increase the liquidity of the facility.

Separately, the expert drew attention to the finishing factor. An apartment with high-quality repairs can cost 10-20% more than a similar option without finishing, but the owners usually return only part of the invested funds.

"Mass housing with turnkey finishing can be sold for 5-10% more expensive compared to options without repairs. This is a payment for saving time, not for the repair itself," Hannanova said.

According to her, in 2026, the gap between prices in the primary and secondary markets in large cities reaches 60-80%. At the same time, new buildings may rise in price by 12-14%, while secondary housing — by 10-12%. The main drivers of cost growth will remain a good location, a high-quality house and the sought-after characteristics of the apartment.

On May 26, experts from Sberbank's Domclick analytical center noted a decrease in prices for ready-made housing in a number of cities since the beginning of the year. The square meter fell the most in Arkhangelsk, Blagoveshchensk and Sochi. So, in Arkhangelsk, the price per square meter in the city dropped by 11.9% — from 106.5 thousand rubles in January to 93.8 thousand rubles in May.