Sales of new Land Rovers in Russia increased by 41%

In the first quarter of 2026, 684 new Land Rover vehicles were registered in Russia. This is 41% more than in January-March last year, when 484 cars of this British brand were registered. Sergey Tselikov, director of the Autostat analytical agency, shared such data on his Telegram channel on April 17.

The flagship Range Rover SUV is in the highest demand among Russians, with 273 vehicles of this model registered in just three months. The second most popular crossover is the Range Rover Evoque with a score of 212 cars. The top three was rounded out by the Range Rover Sport crossover (102 units). The demand for other models is significantly lower, the expert noted.

A third of the Land Rover vehicles sold in Russia (33.5%) were assembled in China, while the rest were manufactured in the UK. Evoque and Discovery Sport models are most often brought from the Chinese market to the Russian Federation.

According to Autostat, the average price of new Land Rover vehicles in the first quarter of this year was 15.9 million rubles. At the same time, the average cost of a Range Rover model exceeds 27.1 million rubles, and 7 million rubles may be enough to buy a Chinese Evoque.

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