Egg stickers rose the most by Easter.

The average sticker purchase receipt increased by 17% to 35 rubles per package, ATOL analysts told Izvestia on April 8 based on sales data for March and the first week of April 2026 compared to last year.

At the same time, according to the study, the cost of thermal film for eggs, on the contrary, began to be purchased 3% cheaper — for 45 rubles. According to analysts, a ready-made Easter cake can be purchased in a store for an average of 161 rubles.

At the same time, the average purchase receipt increased by only 2% compared to the same period last year. On average, a dozen eggs are bought for 116 rubles, which is 7% more expensive than last year. But egg dyes were purchased for an average of 73 rubles, which is 3% higher than last year.

Cottage cheese feast: how much will the minimum Easter set cost?

Demand for holiday goods increased 2.5 times in a week

On April 7, the press service of Roskachestvo said that during Easter it is important to pay attention to the diet in order to avoid discomfort due to excessive consumption of cakes and eggs. The department recommended limiting oneself to 150-200 grams of cake per day.

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