Every fifth working Russian bought a subscription to AI services

Every fifth (22%) working Russian has bought a subscription to artificial intelligence (AI) services at least once. This is evidenced by the Avito Work study, which was reviewed by Izvestia.

In addition, 18% of respondents used free versions of neural networks. Slightly less than 17% of respondents expressed a desire to purchase a subscription on a paid basis in the future. The average monthly expenses of Russians for such services amount to 5.7 thousand rubles.

"Among young professionals aged 18-24, the share of those who have ever used paid subscriptions reaches 38%, among employees aged 25-34 - 28%, while among respondents aged 45 to 54 and 65+ this figure reaches 15%, and among respondents aged 55 to 64 — only 11%," the survey authors reported.

The study showed that representatives of the age categories 18-24 (26%) and 25-34 (22%) are significantly more likely to use free versions of neural networks compared to older participants — 45-64 years old (14%) and 65+ years old (10%).

Top managers used the services most often, among whom one in two (50%) worked with AI. In addition, respondents in this position spent an average of about 10.7 thousand rubles on subscriptions. Department heads (28%) and highly qualified office professionals (27%) also demonstrated a high indicator.

"AI is most often used to solve personal tasks, from everyday life to planning (40%), training (36%), work tasks (34%) and content generation, including texts and images (34%). They are slightly less likely to use it to solve career issues (18%) and programming tasks (15%)," the study showed.

Dmitry Korolev, Director of HR-Tech at Avito, emphasized that the demand for neural networks among different professional groups demonstrates the evidence of a trend: AI is no longer a narrow-profile competence and is becoming an indispensable skill for many professions.

When choosing the paid version of such a service, 48% of users pay attention to the quality of responses and their accuracy. The speed of work (41%) and affordable price (40%) also remain important criteria. For 34% of the study participants, one of the decisive factors was the specialization of the neural network for a specific type of activity. The importance of privacy was noted by 29% of the participants.

"Among potential users who have tried or plan to try paid AI services, the main incentives for signing up for a paid subscription may be a free trial period (32%) and proven payback (31%). 26% of respondents are willing to pay for exclusive features that are not available in the free versions, and a quarter (25%) of respondents said that reducing the subscription price would be the decisive factor for the purchase," the experts said.

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Earlier, a VK Education study reviewed by Izvestia showed that more than a third of zoomers (36%) believe that a professional of the future should primarily be able to work with artificial intelligence (AI) and neural networks. In addition, 30% of young professionals are categorically not ready to put up with routine tasks. Almost the same number (29%) reject the toxic atmosphere at work, and 26% do not want to face outdated working methods.

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