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The most popular TV channels of 2024 have been named

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Photo: Izvestia/Alexander Kazakov
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"Russia 1" topped the rating of TV channels by audience share in 2024, followed by NTV, Channel 5, Channel One and REN TV. Such data was provided to Izvestia by Mediascope. Domashniy and STS are the leaders among entertainment programs.

The first two positions were retained by Russia 1 (14%) and NTV (9.5%). Channel 5 moved up to the third place, having increased its audience share by 0.3 p.p. to 7.7%. Channel One took the fourth position (7.3%), while REN TV retained the fifth position, increasing its share by 0.6 p.p. to 6.9% - the maximum growth among the channels of the Big Ten.

In the segment of entertainment broadcasting, Domashniy is the leader with a big gap from its competitors - on the sixth line of the overall rating and STS - on the seventh line. TV Center and TNT follow, and the top ten is rounded off by Zvezda, which rose from twelfth place over the year.

According to Mediascope, Rossiya 1 is also the leader in the top 10 movies and TV series. The channel showed eight of the 10 most popular projects in 2024, among them: "Cheburashka", "Konek Gorbunok", "On Pike's Will", "Ivan Vasilyevich Changes Profession". As for the rating of unique programs, in addition to Russia 1, Channel One and NTV are the leaders: "Blue Light on Shabolovka," "New Year's Eve on First. 30 Years Together", "Hello, Andrey!", "Nevsky. Close Enemy" and others.

In 2024, which was announced in Russia as the Year of the Family, experts recorded a trend to actualize family values and popularize the images of domestic heroes. STS has been betting on such content for a number of years and, as the rating shows, it is justified. In the airwaves favorite series and movies - "Daddy's Daughters. New", "Ivanovs-Ivanovs", "The Last Bogatyr" and others.

After the departure of Western majors, domestic broadcasters will continue to rely on their own production. And every year the amount of such content is growing by times. Thus, this indicator on NMG channels in 2024 has grown compared to 2022 almost one and a half times in hours, the holding reported. VGTRK's TV channels also have their own formats.

The top five broadcasters have remained the same, indicating that domestic television continues to confidently hold the attention of viewers, Victoria Zagitova, operations director of the Breaking Trends communications agency and a member of the Russian Union of Journalists, told Izvestia. According to her, more interactive content awaits viewers in the future, where they will be more actively involved in the process.

Read more in the exclusive material of Izvestia:

Talking and showing: the most popular TV channels of 2024 have been named

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