Art Pictures Distribution named the most sought-after family projects of NMG

On July 8, Art Pictures Distribution Company presented a rating of the most sought-after family projects of the National Media Group (NMG) for the Day of Family, Love and Fidelity. The list is based on data on family content views on the air of the holding's TV channels, box office receipts of Russian film distribution over the past three years, as well as the Russian rating of the series "Medialogy" for 2025-2026.

The highest rates were demonstrated by the animated series "Three Cats" and "The Hotel at the Sheep", the TV series "Mom will be against" and "Lilies of the Valley. Such a tender love", as well as the films "Pinocchio", "Ice 3" and the franchise "Christmas Trees". Family content remains one of the most sought-after areas among NMG content.

The premiere of the animated series "Three Cats" on the CTC TV channel became the leader among animation projects in terms of rating, showing a rating of 0.42% among the audience of 10-45 years with a share of 7.93%. At the same time, the first place in terms of audience share was taken by the animated series "The Sheep's Hotel" — 8.92% with a rating of 0.31%. The most sought-after family animation projects also include "Tsarevnas" with a rating of 0.18% and a share of 4.41%.

Among the game series of the holding, the comedy "Mom will be against" demonstrated the best performance, the premiere of which on CTC garnered a rating of 2.97% and a share of 18.02%. The leaders also included "Lilies of the Valley. Such tender love" (rating 2.46%, share 13.41%), "The sun, the sea, two barrels" (2.41% and 16.46%), "Galya, we have a cancellation!" (2.27% and 13.77%) and "How Derevyanko Lomonosov played" (2.16% and 12.77%). All these projects are united by a light intonation, universal humor and a format designed for joint viewing by the whole family.

The high interest in family cinema is also confirmed by the results of the Russian film distribution. The highest-grossing domestic films of NMG over the past three years have become "Pinocchio" (2.4 billion rubles), "Ice 3" (1.9 billion rubles), "Christmas Trees 11" (1.3 billion rubles), "Daddy's daughters. Mom is back" (915 million rubles) and "Christmas Trees 12" (769 million rubles).

According to the Russian rating of Medialogia series, NMG family projects continue to hold high positions in the ranking of the most discussed Russian series. According to the results of the first quarter of 2026, the Wink series "Lilies of the Valley. Such a tender love" took the second place in the top 100. The rating also includes CTC projects "Daddy's Daughters" (15th place), "Treshka" (37th place), "Mr. Nail" (43rd place) and "Ivanov-Ivanov" (60th place).

The stable interest in these series is also confirmed by the results of 2025. Then "Daddy's daughters" took the fourth place in the rating of "Medialogy", "Lilies of the Valley. Such a tender love" is the sixth, "Ivanovs-Ivanovs" is the 28th, and the CTC series "Against All" (73rd place) was also included in the rating.

The results of the Art Pictures Distribution study prove that the greatest audience interest among family content today is focused on animation, comedy series and feature films. It is these projects that show high results on television, on digital platforms and in film distribution, bringing together viewers of different generations.

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The rating of the most popular projects was published by Medialogia

On June 25, Medialogia presented the top 30 Russian series ratings for May of this year. He was led by the Boys project, which scored 2984 points. The second place was taken by the TV series Euphoria (1983 points), and the third place was taken by the Russian Sled (1617 points), which rose by five positions in just a month. The top five also included the anime "Magic Battle" (1378 points) and the TV series "Stranger Things" (1159 points).