The third season of the Tricolor in Your City project starts in Russia
Non-public joint stock company National Satellite Company, TIN: 7733547365 Token 2VfnxyWi9LW
Tricolor will present residents of 13 cities of the country with large-scale family celebrations on the occasion of City Day. Together with the TV channels, the operator organizes large entertainment venues for the whole family: with contests, master classes and interactive games.
From May to October, 13 Russian cities will celebrate City Day together with Tricolor. The company is launching the third season of the federal Tricolor in Your City project. Yaroslavl residents will be the first to celebrate the holiday on May 30. In June, the operator will congratulate Ufa and Novosibirsk, in July — Kaliningrad and Tyumen, in August — Omsk, Yekaterinburg and Kazan, in September — Samara, Volgograd, Stavropol and Smolensk, in October — Murmansk. The full schedule of events and activities is available on the project's website.
On each holiday, the operator, together with the TV channels, will create an entertainment platform in the form of a street, inspired by the concept of the city as a large courtyard where neighbors know each other and spend time together. At the Tricolor in Your City site, guests will take an exciting route through themed "houses", complete tasks and exchange the collected "coins" for real gifts and souvenirs.
An online competition "Kinokviz" is also being launched in each participating city especially for the holiday. Residents of the regions will have to take a test of knowledge of films and TV series in order to get a chance to win a TV from an operator. The results will be summed up directly at city events.
"This year we are focusing on live communication, good neighborliness and shared leisure time. The Tricolor in Your City project logically continues the company's philosophy: we not only deliver a signal to our customers' homes, but also unite them. The concept of the "big yard" shows that technology is not intended to replace live communication, but to create a platform for it. We are happy to come to cities to give residents a space where they can meet, play and feel like part of one big family," says Arsen Khomutov, Tricolor's content director.
A walk along the Tricolor theme street includes seven locations: in the cinema you can immerse yourself in the atmosphere of your favorite movies, in the house of creativity you can create author's masterpieces with your own hands, and interactive games and challenges will be waiting for visitors in the entertainment center. A playground will be opened for the youngest, and outdoor enthusiasts will test their strength and agility at the Tricolor Sport playground. At the exhibition center, guests will get acquainted with modern solutions for the home, use the Wi-Fi zone based on the Tricolor Internet satellite service and choose branded merchandise. You can find pleasant surprises for yourself and your loved ones in the store.
Learn more about the project and the schedule of activities on the website.
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