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The expert revealed the secrets of productive work with zoomers

Expert Vinova: Zoomers have higher career expectations than millennials
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Photo: IZVESTIA/Eduard Kornienko
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Many people believe that representatives of generation Z, or zoomers, do not know how to take responsibility for themselves and cannot work in a formal environment, but current young professionals have higher career expectations compared to millennials. This was announced to Izvestia on April 23 by Anastasia Vinova, head of the Selecty recruitment group.

"They (the zoomers. At the age of 20, they can claim high positions and large incomes, largely due to their flexibility, speed and ability to adapt to a new environment. This is indirectly evidenced by the figures of the annual Selecty survey: 69% of applicants aged 25-30 years call competitive salary a significant factor, while for people aged 31-45 it is important in 60% of cases, and for the category of people over 45 years old — in only 39% of cases,"— said the specialist.

The expert noted that the labor market is currently experiencing a historic minimum in unemployment in modern Russia since 1991. At the same time, the level of competition among job seekers is increasing: service index hh.ru It grew from 5.9 to 11.4 per year among all vacancies. At the same time, Vinova stressed that there are fewer zoomers in general than representatives of other generations — about 10% of the total population of the Russian Federation.

She called the Zoomers the most vulnerable and unprotected generation in the field of career. At the same time, the expert noted that on the horizon of 10-15 years, it is the zoomers that will affect the country's economy the most. In this regard, employers who plan for the future are actively investing in adapting the generation to their work processes.

"You can often hear that representatives of generation Z are not able to take responsibility, are not able to work in formal conditions or if they are under pressure. The stereotypes in the spirit of "he went for coffee and did not come back" are partly due to the fact that zoomers grew up in a new, more flexible and adaptive environment," said Vinova.

The expert argues that managers with an authoritarian management style are hardly able to cope with young people who are used to taking their feelings into account. According to her, compared to millennials, current young professionals have higher career expectations. Although possible conflicts in the team cannot be explained solely by the age difference, Vinina identified some age patterns that are characteristic of different generations.

"Young people tend to build castles in the air, and youthful maximalism among young employees can really manifest itself quite vividly. When a young man enters an office or factory, he is confronted with reality and realizes that his ideas do not coincide with reality. This situation can lead to dismissal if the employee does not adapt," the specialist added.

In mixed teams, there may also be conflicts around discipline, deadlines, responsibility, reaction to feedback, and overall attitude to the workflow. Senior colleagues may perceive zoomers as too relaxed and unassembled, and zoomers, in turn, may consider the senior team to be too rigid, inflexible, or overly formal. This view creates false stereotypes around a whole group of people.

Based on the Selecty study, Vinova claims that good wages (69%), career growth and remote work (49%) are the main financial incentives for zoomers. Career growth is important for young people under the age of 25. At the same time, 75% of zoomers consider VMI to be an important point when choosing a job, while millennials choose it only in 64% of cases, and people over 45 years old — already in 42%. It is also important for Generation Z to study at the company's expense (51%) and receive a refund for language courses (23%).

"However, it's not just money and comfort that are important to zoomers. They seek a balance between work and personal life, appreciate the atmosphere within the team and the opportunity to be part of a single community. It is important for them to feel belonging, communicate with colleagues, participate in the life of the company, exchange ideas and energy," concluded Vinova.

On April 6, Margarita Antipova, an expert at get experts, spoke about the new interview format with zoomers. According to her, representatives of generation Z quickly recognize falsehood and lose interest in communication. During the interview, the specialist recommended telling an interesting story from experience, sharing details of a project or a solved task in simple and understandable language in order to keep the interest.

Переведено сервисом «Яндекс Переводчик»

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