The producer spoke about the benefits of the Russian rating of TV series

The Russian rating of TV series is necessary in order to clearly read what the viewer needs today. This was announced to Izvestia on March 24 by Inessa Yurchenko, general producer of the Triix Media studio.

"The figures are the result of our work. In the industry, the Russian rating of TV series will tell whether we have hit our target audience, whether we have hit the main characters. <...> If we don't get into the audience's desires or their vision of today, they won't watch it," Yurchenko said.

She drew attention to the fact that more than half of the series in the top 20 of the rating are Russian-made. According to Yurchenko, this indicates a cultural code that has been formed and suggests that the viewer often chooses "his" hero.

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On the same day, Medialogia presented the Russian series rating, the first release of which was the top 100 most popular projects of 2025. The scoring methodology takes into account 19 different parameters. The system analyzes not only search queries, but also real-time viewing on TV and online platforms, as well as discussion activity on social networks.

Producer Maxim Korolev, in turn, said that the rating would make it easier for content producers to understand the viewer's request. He also noted the success of the series "Sled", which entered the top 100 most popular series of 2025 and took third place.

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