TopFest has garnered almost 37 million views on the official hashtag.

A new national record was set in St. Petersburg - the TopFest festival gathered almost 37 million views on the official hashtag. This is a platform that blurs the boundaries between the virtual and real worlds, and also gives young users the opportunity to see their Internet idols and even chat with them.

On the stage of the SKA Arena, the largest ice arena in the world, there are 30 top children's bloggers with a combined audience of more than 50 million people. The already grown—up idols of the alpha generation are Egor Ship, Anya Pokrov, Artur Babich.

"I found my future family and wife through the Internet, so the Internet is more than just videos," Babich said.

In addition, those who are barely 10 years old will take the stage. For example, Miss Lee, the country's first female DJ, and Matvey Yaitsky— the voice of Mishka, the Top first digital artist.

"It feels like I'm living in the future, and I'm friends with AI," Matvey said.

The Gazan blogger, in turn, stressed that there are many decent and good bloggers on the Internet who are trying to make the world and the country "a little better."

"For me, blogging has given me the maximum amount of skills. Because now I'm both a director and a screenwriter, and I know how to do everything myself. And Makar, of course, has friends," shared bloggers Steshok and Makar Davydo.

TopFest is the flagship project of the Institute for the Support of Children's Blogging, which destroys stereotypes about the harmful influence of social networks on the younger generation.

"We always say: the stars are nearby. And the blogger stars are next to our children, and we are especially close to our own children and are interested in their hobbies," said Natalia Lokteva, director of the Institute for the Support of Children's Blogging.

In three weeks, the number of clicks on the official hashtag of the festival #TopFest reached almost 37 million. This is a national record that the experts of the International Registration System record right on the stage. And all this is just the beginning. On June 12, TopFest will bring together the Luzhniki Stadium, followed by a federal tour of 15 Russian cities.

The celebration of friendship and creativity will be seen by 500 thousand viewers, millions more will be watching online.

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On March 19, the organizers of Topfest noted that the festival of young bloggers would set a new national record for the number of views on the official hashtag of the festival in 21 days. It was noted that the main intrigue of the event is the total number of views. It will be announced at the event in the presence of experts. The TopFest Children's blogging Festival will be held in 15 cities of the Russian Federation. It is planned that 500 thousand people will attend the events, which will be attended by dozens of stars.

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