VK's "Forum in a Big City" has ended in Moscow

The International Women's Day event brought together more than 100 successful women in discussions: among them, the chairman of the Central Election Commission of the Russian Federation, honored coaches and multiple champions, actresses, businesswomen and bloggers, an orchestra conductor and a KHL commentator, a racing driver and an airplane pilot. The broadcast was watched by 16.5 million viewers, and 1,800 guests attended the event itself.

The forum started with a conversation about audience engagement tools: Experts described how humor, haight, and quick reaction to trends help promote a personal brand. Gosha Kutsenko unexpectedly appeared at the meeting: he presented flowers to the speaker girls and told them about the film "Tulips" - the actor starred in it with Varvara Shcherbakova, who participated in the discussion. According to Gosha, the film turned out to be lyrical, tender and touching. The actor admitted that he would like to go to the cinema to see "Tulips" not only with his family, but also with Varvara Shcherbakova and Valya Carnival.

In a frank conversation with the audience, Ida Galich and her mother, Zarina Tengizovna Galich, answered blitz questions about each other. Ida said that she grew up in a military family and often moved with her parents and brother. According to her, the hardest part was getting used to life in Moscow.

Dmitry Nagiyev became the secret guest of the forum. He answered questions from the audience in an open microphone format, and blogger Masha Milash moderated the meeting.

At the meeting with Ella Alexandrovna Pamfilova, Chairman of the Central Election Commission, they talked about the advantages of women in politics and changing social roles. Ella Alexandrovna also spoke about future elections: it is planned to use artificial intelligence and peaceful drones more widely in remote regions.

Figure skating coach Eteri Tutberidze gave a public interview for the first time in a long time. She answered questions about the discipline, the differences between the Russian figure skating school and others, and the different nature of the athletes. The coach noted that in sports it is important to be able to enjoy training and performances, rather than overcome and suffer. Lucy Liu mentioned the Olympic champion in Milan as an example: according to Eteri, what distinguishes the American figure skater from many is that she is a simple girl and treats sports lightly and positively.

Svetlana Romashina, head coach of the Russian national synchronized swimming team, Angelina Melnikova, Olympic champion in gymnastics, Marina Katashinskaya, three-time world champion in sports and ballroom dancing, Alsu Minazova, participant of the Olympic Games in Tokyo, vice-world champion in rowing slalom and Anna Prugova, spoke about new challenges after high sporting achievements. Honored Master of Sports of Russia in Ice Hockey, KHL TV commentator. The meeting was hosted by Maria Kiselyova, Olympic champion in synchronized swimming.

In a discussion about non-feminine professions, the participants shared how they mastered the skills of a conductor, a racing driver, an aircraft commander, a war correspondent, a football player and a hockey match commentator. In the conversation "Moscow as a center of cultural life," experts discussed why Muscovites are willing to spend tens of thousands of rubles on theaters and museums and how cultural trips have become a trend.

Actresses and bloggers Agatha Dranga, Svetlana Bondarchuk, Lisa Yushchuk, Ekaterina Vyalikova, Natalia Rudova and Nastasia Samburskaya debunked myths about female friendship. Oksana Domnina, Valeria, Natasha Bardot, Elena Glukhovskaya, Elena Pinskaya and Assol told how not to lose relationships during career growth.

For the first time, the mentoring room was open at the forum, where individual meetings with experts took place. In the format of personal consultations, the participants received recommendations on personal brand development and business scaling. Among the mentors are Lika Glazkova (Air In The Hair), Ekaterina Minkevich (Influence You PR), Polina Voronina (Flowwow), as well as experts from the VK AdBlogger platform and VKontakte business development and sellers.

A total of 18 discussions took place at the forum.: The speakers talked about the brand's DNA, the difficulties of growing up in the age of content, the ethics of charity, experiments in modern literature, travel, the reboot of Russian cinema and other topics.