Russians' demand for outdoor recreation has increased by almost 50%

The demand for country hotels focused on outdoor recreation has increased by almost 50%. Analysts of the OneTwoTrip travel planning service told Izvestia about this on March 9.

According to the results of the study, interest in out-of-town hotels focused on recreation closer to nature has increased significantly: the number of bookings has increased by 48% over the year.

"This spring, travelers are choosing slightly more budget options: the average cost of accommodation is 11.35 thousand rubles per day (in 2025 - 12.15 thousand rubles), and they rent houses and rooms, as before, for an average of 2.5 days," the company added.

It is specified that most often housing near natural beauty is booked in the Leningrad region, where 17.1% of orders are for recreation centers, campsites and country houses. Such sites are popular in Karachay-Cherkessia (12.9%), Adygea (11.4%), Tver Region (5.9%) and Karelia (5.7%).

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In addition, according to the results of the study, it became known that a third of travelers (34%) plan to have a vacation together, which accounted for 34% of all bookings. Many people prefer holidays in large companies: four people account for 20% of bookings, five or more - 18%, three - 16%. Another 11% of bookings are for independent tourists.

"Interestingly, this spring more Russians want to celebrate the holiday with an expanded group, with friends and family: rooms and cabins for four are booked 2.5 times more often, for companies of five or more people — by 80%," the experts concluded.

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OneTwoTrip experts said on March 2 that Russians began to travel to China more often to celebrate the Chinese New Year: the number of hotels booked increased by 42%, and air tickets purchased — by 55%. In addition, the budget for accommodation has also increased — to an average of 12.7 thousand rubles per day, which is 1.4 thousand rubles more than last year. According to experts, Russians most often booked hotels in Shanghai — the city accounted for 40.2% of bookings, and its share increased by 37% over the year.

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