What events in the field of AI took place during the week

The field of artificial intelligence (AI) continues to develop actively. Companies are announcing new discoveries based on neural networks, which they plan to implement into their platforms and services in the near future. About new events and discoveries in the field of AI for the week — in the Izvestia article.

OpenAI will add features for online shopping in ChatGPT

OpenAI plans to add online shopping features to ChatGPT. It is specified that the innovation will allow users to make purchases directly from the chatbot interface. Users will also be able to study the characteristics of goods and choose a delivery address without leaving the ChatGPT.

Experts consider this a step towards monetization of the company's services, which expects to break even by 2029.

This feature will be an important step for OpenAI, as competition in the AI assistant market is high. Microsoft has already implemented similar features in its Copilot, and OpenAI does not intend to lag behind.

Airtable launches Superagent after Valuation drops by $7.7 billion

Superagent is Airtable's first standalone product in 13 years. Founder and CEO Howie Liu is betting on AI agents, despite the drop in business valuations.

Superagent works on the principle of coordinating multiple agents who operate in parallel rather than sequentially. For example, when requesting an expansion of a sportswear brand to Europe, the system first builds a research plan, and then launches specialized agents to analyze finances, competitors, and other aspects.

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Liu emphasizes that the Superagent issue is not just a text, but an interactive market analysis with demographic data and graphs. He distinguishes the program from competitors such as Claude from Anthropic, arguing that many other tools are not real agents, but simply workflows.

According to the founder, there is currently no profit optimization task, but the focus is on the development and implementation of a new product. Prices for Superagent range from $20 to $200 per month, which meets the standards of AI products.

Apple will update Siri based on Gemini

Apple is preparing to launch a new version of Siri based on Google Gemini. The update is expected to be released in February 2026. This will be the first major demonstration of the results of the collaboration between Apple and Google in the field of artificial intelligence.

The updated Siri will be able to perform tasks with access to the user's personal data and work with content on the device screen.

The new version will be the first step towards a more conversational and functional voice assistant that can use the power of Google's servers to process requests. It is expected that a larger Siri update will be presented at the WWDC conference in June this year.

Google has integrated the Hume AI team for Emotional AI

Google DeepMind has attracted the Hume AI startup team, specializing in emotional artificial intelligence. This agreement is a covert takeover, which avoids the attention of antitrust regulators.

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Hume AI develops voice interfaces that understand and reproduce human emotions. It is noted that the company attracts relevant specialists to mark up emotional signals, creating real dialogues with real emotions.

This technology will help Google compete with ChatGPT and update Siri. Emotional intelligence will become an important aspect for creating a more natural interaction between the user and the voice assistant.

YouTube will allow you to create Shorts using AI copies of the authors

YouTube video hosting has announced the possibility of creating Shorts using AI copies of the authors. This will allow creators to scale content production without having to constantly be in front of the camera.

The platform will also introduce technologies to prevent unauthorized use of the authors' appearance in AI content.

In addition, YouTube continues to invest in the Shorts format, which is gaining popularity, and is working to maintain the quality of content to avoid the proliferation of low-quality AI content.

All important news is on the Izvestia channel in the MAX messenger.