The supply of mass-market new buildings in Moscow decreased by 50% in 2025%
According to the preliminary results of 2025, the volume of supply in the market of new buildings in the mass segment of Moscow showed a record decrease. The experts of SIS Development came to this conclusion after analyzing the supply, prices and demand in the market of new buildings in the mass segment of the capital. Izvestia reviewed the results of the study on December 19.
So, according to them, the number of apartments and apartments on display has halved in 11 months — by 50%. In November, developers offered buyers only 10.4 thousand against 20.6 thousand in December 2024.
"The negative dynamics can also be seen in the number of projects on sale. By November 2025, this figure had decreased by 19% and amounted to 78 residential complexes, whereas at the end of 2024, sales were conducted in 96 projects," the text says.
At the same time, the average cost per square meter in new buildings in the mass segment in November 2025 reached 404 thousand rubles. Meanwhile, in December 2024, developers offered real estate in this segment for an average of 323 thousand rubles per square meter. Thus, in 11 months of 2025, the price of the "square" increased by 25%.
An even more significant trend was demonstrated by the average cost of an object for sale. In November 2025, it reached 19.8 million rubles, while in December 2024, the apartment cost an average of 14.3 million rubles. But the share of new buildings without finishing has increased to 40%. In absolute terms, the supply of apartments without finishing amounted to 4.2 thousand units.
The share of the white box format (pre-finishing) also increased from 17% to 21%, although the actual number of apartments for sale decreased from 3.5 thousand to 2.2 thousand against the background of a general compression of the exposure.
At the same time, the geography of price growth for mass-market new buildings in Moscow is heterogeneous. The maximum increase in cost for 11 months of 2025 was recorded in the Western Administrative District (ZAO), where the square meter rose in price by 35% to 461.3 thousand rubles (against 342.9 thousand rubles in December 2024). The Southeastern Administrative District (SEAO) is in second place in terms of the rate of price increase. Here, the average price increased by 34% and reached 430.6 thousand rubles (320.5 thousand rubles at the end of last year). The third position is occupied by the Northern Administrative District (CAO), where prices have risen by 32% to 401.8 thousand rubles per square meter (from 305.2 thousand rubles).
"The exhaustion of supply in the mass segment is a key prerequisite for narrowing the price gap with the business class. It is this dynamic that makes affordable housing today an alternative tool for preserving market capital: investing in it becomes a protection against future cost increases. Stable demand against the background of rising prices is a direct confirmation of this logic," Yaroslav Gutnov, founder of SIS Development, explained to Izvestia.
According to the expert, it is now noticeable how the psychology of consumption is changing towards the rejection of decoration. He stated that in 40% of transactions, this is an effort to fix the price of the "square" here and now, postponing repair costs until better times.
A day earlier, Izvestia got acquainted with the results of calculations conducted by analysts at Plateau Development, according to which over the past three years the number of premium new buildings under construction with a proposal from developers in the historical center of Moscow has decreased by 45.5%. As noted, this trend is especially evident in the Central Administrative District, which previously led in the number of premium class projects, and now it is only in third place after CJSC and CAO. As Stanislav Konovalov, a member of the board of directors of Plateau Development, clarified in a conversation with Izvestia, currently buyers prefer not the prestige of the area, but a combination of developed infrastructure, environmental friendliness and affordability.
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