New training courses for exporters have been launched in Moscow

The Moscow School of the Exporter is launching new online courses for entrepreneurs. During the training, the program participants will be helped to prepare their products for entry into foreign markets, said Deputy Mayor Natalia Sergunina.

"The program includes four courses dedicated to the promotion of Moscow goods in India, Africa, Southeast Asia and the Middle East. Within the framework of each of them, experts will tell you what needs to be taken into account in the export strategy, how to build logistics and which marketing solutions are best used. Special attention will be paid to the geographical, economic and cultural peculiarities of the regions," Sergunina said.

The training consists of video lectures, text information and presentations, as well as test tasks. On average, it will take from four to seven hours to study the course.

The module "Export to the Middle East" includes practical tips on entering the markets of the UAE, Saudi Arabia and Iran. The materials were prepared with the participation of experts in the field of international studies and representatives of the business community.

Another course focuses on trade in South Africa, Kenya and Nigeria. Entrepreneurs will also learn about working in Southeast Asia: the specifics of the banking system, documentation requirements, and tools for finding partners. Those who plan to explore the Indian market will be introduced to successful cases of foreign economic activity in this country.

Registration for the training is open on the website of the Moscow Export Center.

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