VK Fest 2025 was held in five cities

The festival tour ended in the capital on July 19th and 20th. In a month and a half, 205,000 people visited VK Fest. The festival has entered the Russian Book of Records for the number of performing artists — 295 performers and musical groups. The broadcast from Moscow in the official community has collected 30 million views.

In 2025, VK Fest was held in Moscow, St. Petersburg, Sirius, Kazan and Chelyabinsk. Tickets were completely sold out in all cities. The event was hosted by Dima Maslennikov, Olesya Ivanchenko, Dmitry Zhuravlev, Guram Amaryan, Ksenia Sobchak and Ida Galich.

"VK Fest entered the Russian Book of Records, having gathered the largest number of performing artists — 295. This is the result of teamwork and the love of our audience. 85,000 people were with us in Moscow alone, which is incredibly inspiring. It is important for us to create a comfortable space where everyone is in their place. We feel this energy, and we're definitely not going to stop. Thank you for the warm welcome, support and trust," said Zoya Novikova, head of VK Fest.

In Moscow, VK Fest was held on the territory of the Luzhniki sports and entertainment complex. Polina Gagarina opened the musical part of the festival on the Blue Stage: she performed the Russian national anthem and her main hits. Husky appeared on a White stage in a cyberpunk costume, his face hidden by a mask with glowing eyes. On the Purple Stage, Lilaya and Dmitry Zhuravlev presented a joint track, the official release of which will take place on August 8. Egor Creed completed the VK Fest music program — he presented the new track "The Sea" to the public.

This year, VK Fest visitors were able to see the show on the blue carpet for the first time. Olga Buzova walked through it in the image of Marilyn Monroe. Pregnant Regina Todorenko arrived at the festival with doctors in an ambulance. Katya IOWA appeared on the path holding her hand, flying into the sky, and Slava in a Cheburashka dress. Denis and Elena Kukoyaki came out in the form of a centaur, and their daughter Vasilisa was parading nearby. Tosya Chaikina walked in a dress with a train made of crumpled paper. Mitya Fomin and MONA appeared with their pets. Lolita came out of the refrigerator in heels and sweatpants. As part of the track, the band "Bond with a Button", AY YOLA, and TRAUMA performed their tracks.

In the VK Lecture Hall, the speakers held discussions and announced new projects. Foreign Ministry spokeswoman Maria Zakharova spoke about diplomacy in the era of social media and announced that she was working with rapper Ptakha on a joint track. Victoria Bonya shared her experience of parenting and came to the festival with her daughter Angelina. SHAMAN presented a video for the song "Straight to the heart", with which he will represent Russia at the Intervision. In Chelyabinsk, they talked about sports, modern music and women's humor, in Kazan they discussed traditions, innovations, cultural and sports life of Tatarstan. In St. Petersburg, the speakers talked about the modern look of the city, Russian ballet and hockey. The program of the lecture hall in Moscow was devoted to cinema technologies, monetization of likes and the peculiarities of Russian festivals.

100 experts and celebrities participated in the public talks of the lecture hall in five cities. Among them are Fedor Bondarchuk, Ksenia Sobchak, Oksana Samoilova, Zoya Novikova, Nikolai Vasilenko, Andrey Gostev, Rosa Sabitova, Maria Khoreva, Karina Murashkina, Natalia Krasnova, Nadezhda Dzhabrailova, SHAMAN, Igor Matvienko, Yana Churikova, Dmitry Zhuravlev, Guram Amaryan, Artemy Knyazev, Yulia Savicheva, Saule Yusupova, Artemy Lebedev, Elena Lande, Victoria Andreyanova, Simona Yunusova, Timofey Mozgov and Victoria Bonya.

Dozens of popular bloggers and artists have become participants in the VK Fest 2025 influencer zones. Among them are the Improvisers, VALYA CARNIVAL, Oksana Samoilova, MILANA KHAMETOVA, Dmitry Zhuravlev, Vlad A4, Khabib, INSTASAMKA, MILANA STAR, Amina TENDERLYBAE, NANSI & SIDOROV, Natasha Hasankhanova. This year, the House of Influencers was opened for the first time, an interactive space where guests met with bloggers and participated in activities with them. In the areas of sports, technology, cosplay, creativity, video games and locations for children, visitors participated in hundreds of activities for the whole family.

The official community of the festival hosted an online broadcast of the Moscow VK Fest. The catwalk shows and performances on the blue carpet, the events of the scenes and interviews with celebrities from the studio of Vladimir Marconi were shown live. Inclusions from "Luzhniki" alternated with stories about how the festival was held in Chelyabinsk, Sirius, Kazan and St. Petersburg. The broadcast and part of the performances on the Blue Stage in Moscow were translated into Russian sign language. It has been viewed 2 million times.

VK Fest in Chelyabinsk has become the largest youth festival in the Southern Urals. JONY, Three Days of Rain, Yulia Savicheva, The Culture Room, JANAGA, Nike Borzov and BLIZKEY performed in Sirius — he presented a new song "Azamat" in Russian and Abkhaz.

Kazan hosted VK Fest for the first time this year and was the first regional venue to open the second stage, where Tatar performers performed. The artists of the Yummy Music label covered Russian hits in Tatar and shot a video right at the festival. For this, a KAMAZ was brought to VK Fest.

100 artists performed in St. Petersburg, and Sergey Lazarev, Husky and ST presented new tracks.