VKontakte Fandom Fest to take part in VK Fest

VKontakte Fandom Fest will be presented at VK Fest in Moscow and St. Petersburg, it will become part of the "Cosplay" zone. In addition to collaborating with one of the most popular computer games in the world, Genshin Impact, guests will be able to watch a vibrant show with cosplayers, take part in interactive quizzes, receive gifts from partners and the opportunity to purchase tickets to the country's main fandom festival at a special rate.

As part of the collaboration with Genshin Impact, Fest will create its own fan zone in a corporate style. In Moscow, a photo wall dedicated to the latest update of the game will appear on the back of the photo zone, in St. Petersburg - on the back of the fan stand. Guests will be able to create their own content at the photo wall and receive a unique Genshin Impact merch.

Cosplayers based on the game will work near the photo zone. They will be the managers of a special secret mechanics that will allow visitors to receive additional prizes. All details and conditions will be available from the cosplayers during the festival.

VKontakte Fandom will act as the main sponsor of the cosplay contest, providing a prize fund of 500,000 rubles, and will complement the corporate identity of the cosplay scene. As part of the competition, a special nomination will be allocated for Genshin Impact fans. The jury will select three winners, each of whom will receive additional prizes.

The collaboration of two festivals, VKontakte Fandom Fest and VK Fest, will strengthen the program of the Cosplay zone, expand the participation of cosplay communities and unite representatives of different areas of pop culture.

VKontakte Fandom Fest will present its own thematic program at VK Fest in St. Petersburg. Visitors will enjoy demonstration performances by cover dance teams, interactive activities with the participation of a fandom presenter and partner integrations.

Guests will be able to participate in a special fandom quiz from the youth media about reading law and attend the announcement of a special edition of the popular anime series "Dandandan: Evil Eye" from the online cinema "Amediateka" and the studio Gang dubbing studio. The announcement will be accompanied by a unique live-dubbing format for anime clips.

In Moscow, VK Fest participants will find an equally interesting program from Fandom Fest. On the first day, the Korean musical group Upgrade Mountains will perform music in a style combining rock and electronic sound. On the second day, a DJ set from band member Joo Wondae will take place, which will mix popular Korean tracks especially for the guests of VK Fest and give everyone the atmosphere of Seoul.

Guests will also be able to watch the demonstration performances of the coverdance teams, prepared especially for the festival.

In 2025, the VKontakte Fandom Fest will be held on November 22 and 23 at the Moscow Main Stage. Last year, tickets were sold out a week before the event, and 15,000 fans of various pop culture trends became participants. Tickets for VK Fest in St. Petersburg (July 5-6) and Moscow (July 19-20) will be available at a special price.