Russians rated dating apps as a tool for creating a family

56.7% of Russians believe in meeting with a partner to create a family in dating services. This follows from a study by the team of the dating app For Love, which was reviewed by Izvestia on May 13.

"Traditional values remain a key element of self—identification, which generates a request for partners with similar attitudes, even in a digital environment," the dating service team said.

The app said that 35.3% of respondents do not believe in the possibility of meeting a partner to build a family on a dating site, and 60.9% consider it unlikely to meet online with a person who shares traditional views.

86.1% of respondents also identify their values as traditional. For 83% of respondents, when choosing a partner, their values are the main factor. 37.3% are looking for a partner with traditional views, while 49.8% are ready to compromise.

"The coincidence of values becomes more important than material or external parameters, which enhances the role of questionnaires with deep psychological profiling (in particular, the possibility of searching for a serious relationship)," the company explained.

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Also, 50% of respondents see aggression as a stop factor in dating, 44.8% — fake questionnaires.

In addition, 59.7% of respondents themselves had the experience of relationships that began online, 45% know examples of successful families created through dating services. The application "For Love" emphasized that the growth in the number of online dating leads to the normalization of this format, even among a mature audience, as 62.7% of respondents are 35-44 years old.

"Dating applications are becoming a tool for finding partners with traditional values, but their effectiveness depends on solving security problems, the reliability of profiles, and the accuracy of algorithms," concluded the Love application.

On April 30, analysts at the dating service VK Dating and the Paws pet friendship festival told Izvestia that a third of Russians believe that their pets have a positive effect on their personal lives - they help them find a soulmate and get closer to a partner. In addition, some people have met someone at least once thanks to a pet: on a walk, at a veterinary clinic, or in a community of interests.