Gadgets in Russia have fallen in price by 10-20%

Gadget prices in the first half of spring decreased by 10-20% compared to the winter months of 2025, sources close to retailers and distributors, as well as experts, told Izvestia. The cost of headphones, laptops, smartphones, and more has dropped about that much, said a source close to one of the electronics importers.

The right course: prices for imported electronics began to decline in Russia

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According to Eldar Murtazin, a leading analyst at Mobile Research Group, prices in the most popular electronics categories have decreased by about 15% on average over the past month and a half. The expert noted that this is a continuation of the trend that emerged in January-February.

Izvestia's interlocutors highlight laptops in particular — in March and early April, compared with January and February, their prices fell by up to 20%. Now many retail chains are forced to sell these gadgets purchased at an increased dollar exchange rate at the end of 2024 at a loss, said a source of Izvestia in one of the vendors. At the same time, shipments of goods purchased after the strengthening of the ruble are already being delivered to the Russian Federation, and warehouses and shelves in stores need to be vacated, he points out.

The average price reduction in the market is due to small sellers, whose share is quite high — they react faster to the strengthening of the ruble, said Sergey Polovnikov, head of the Content-Review project. They will be stable until the summer, and then, if the dollar exchange rate does not rise, the cost may decrease by a maximum of 10%, the expert believes. It is possible that by autumn there may even be a slight upward correction, he added.

Read more in the exclusive Izvestia article:

Cheap PC: gadget prices in Russia decreased by 10-20%