The presenters of the 78 TV channel congratulated the Petersburgers on March 8th

On the eve of International Women's Day, the 78 TV channel team seriously thought about how to make videos for the festive broadcast, and most importantly, to congratulate the beautiful residents of St. Petersburg in an original way. To achieve the goal, it took: 1 original idea, 3 shooting days, 10 locations, 9 presenters, 1 correspondent, a lot of tulips, technicians and professionals.

Under the pretext of a street survey, the film crew and the correspondent stopped the beautiful representatives of the city and asked them to share their plans for March 8. While the girls were talking about their preferences on camera, they were quietly crept up on and given a gift at the most unexpected moment: tulips and exclusive postcards with personal congratulations from the presenters of the 78 TV channel.

The project was attended by: Igor Maksimenko ("A Week in St. Petersburg"), Maxim Vakhrushev and Roman Kiryukhin (Izvestia 78"), Ilya Stogov (Stogoff), Artyom Medvedev ("Health", "House of Soviets"), Sergey Fadeev ("Paragraph"), Evgeny Oshin ("Telekurier"), Alexander Gavrilov ("Guide 78. Collect"), Renat Khuramshin ("We are rooting for our people") .

"To be honest, the production of this surprise could have claimed an Oscar," jokes Anastasia Yakovleva, director of the 78 TV channel and head of the promo department, "our presenters, like real spies, came up with an interception plan, but at the same time remained unnoticed until a certain point.

As a result, the 78 TV channel team managed to shoot 3 large videos for the festive TV broadcast, more than 10 videos for social networks, and most importantly, to capture on camera more than fifty sincere smiles and genuine joy in the eyes of St. Petersburg women.