Broadcast of the launch of Progress MS-29 for 8 million people was organized by MAER

Over 40 million times Russians will be able to watch the launch of the Soyuz-2.1a launch vehicle with the Year of the Family logo on board. The video broadcast on November 21 on large outdoor screens for residents of more than 20 cities was organized by the MAER media holding together with Roscosmos. The Progress MS-29 cargo ship departed Baikonur cosmodrome at 15:22:24 Moscow time.

Waiting for the ship at the International Space Station is the crew of the 72nd long-duration expedition consisting of Roscosmos cosmonauts Alexei Ovchinin, Ivan Wagner and Alexander Gorbunov, and NASA astronauts Donald Pettit, Nick Hague, Barry Wilmore and Sunita Williams.

"Docking of Progress MS-29 to the small research module "Poisk" of the Russian segment of the International Space Station is scheduled for Nov. 23 at 17:40 Moscow time. The Progress MS-29 is scheduled to deliver 2,487 kg of cargo to the ISS, including 1,155 kg of hardware and equipment for station systems and scientific experiments, clothing, food, medical and sanitation supplies for the crew of the 72nd long-duration expedition, as well as fuel for station refueling, drinking water for cosmonauts and nitrogen to replenish the ISS atmosphere. And, of course, New Year presents for the crew!" - said Hero of Russia, test cosmonaut Dmitry Petelin.

"This year we are already conducting the fifth broadcast of the spacecraft launch. This time we are following the launch of the Soyuz carrier rocket with a cargo ship from the Baikonur Cosmodrome. It will deliver to the ISS fuel, scientific equipment, oxygen, water and food for astronauts - this event on street screens will be seen by about 8 million people. For the first time, residents of Kemerovo, Orenburg and the Orenburg region have had the opportunity to see the broadcast, where we have launched three new media facades at once. That is about 1 million more people a month will be able to see all flagship projects of MAER, watch news, and business will get an additional platform for promotion", - said the owner and CEO of MAER Media Holding Konstantin Major.

MAER Media Holding, which announced the creation of a unified digital communications platform in early 2025, continues to expand its media network. For the first time the space launch could be watched in the capital of Kuzbass, the media facade is located on the building of the cultural cluster "Editorial office". Here the creative energy of the city's entrepreneurs is transformed into modern business projects. The information placed on the digital screen is seen more than 31 million times a month.

"The choice of media location is of paramount importance. The digital construction in Kemerovo with an area of over 200 square meters is organically integrated into the architecture of the building and allows to demonstrate dynamic creatives, implement non-standard advertising campaigns in ultra-high quality. Like all the holding's screens, the media facade is equipped with a Wi-Fi complex that collects anonymized data on pedestrian and automobile traffic. We know exactly our audience, and we are already confident that we will be able to cover more than 450 thousand people with the broadcasted information in a month - that's more than 80% of the city residents", - said Yulia Kulakovskaya, Head of Regional Sales Department of MAER Media Holding.

In the Orenburg region in November the media holding launched broadcasting on two media facades at once - in Orenburg itself and in Buzuluk, one of the largest population centers in the western Orenburg region. This is more than 25 million additional visual contacts per month, and in total about half a million people will see the information of the new media in the region.

The media holding will show a repeat of the Soyuz-2.1a launch broadcast on the street media airwaves on November 22.